Octovo: Press Release January 13, 2010
Posted by admin in : Marketing copywriting, Press release , comments closedCustomer: Octovo
Project type: Press release
Project date: January 2010
Description: Octovo launched a new PR campaign to kick off 2010. A big art of this was writing an effective press release to emphasize that their products (Kindle/e-reader covers and sleeves) were the best looking, most functional, and most durable on the market.
Primetime Car Wash: Brochure August 13, 2009
Posted by admin in : Brochure, Marketing copywriting , add a commentCustomer: Primetime Car Wash
Project type: Brochure
Project date: August 2009
Description: Primetime Car Wash was an innovative LA-area start-up offering mobile waterless car wash services. With the brochure, Primetime wanted to emphasize the green aspect of its materials, along with its mobile services.
Stu Schmidt: Lawyer Rack Card April 13, 2009
Posted by admin in : Brochure, Marketing copywriting , add a commentCustomer: Stu Schmidt of Sweeney, Mason, Wilson & Bosomworth
Project type: Rack card
Project date: April 2009
Description: Stu Schmidt is a lawyer in the Los Gatos firm of Sweeney, Mason, Wilson & Bosomworth. Working with ColorStory Studio on the design, this rack card was to be given to potential clients in the office and at seminars/presentations to emphasize the different legal services Stu provided.
A1 On Track: Web Content June 13, 2008
Posted by admin in : Marketing copywriting, Web content , add a commentCustomer: A1 On Track with WSI Internet Consulting
Project type: Web content (SEO)
Project date: June 2008
Description: A1 On Track tabbed WSI Internet Consulting to re-design and search-engine optimize its website. For the copy, the new site featured page-specific keywords to work with an entirely new SEO-friendly web domain. Keywords included both services and locations. This project was followed by monthly articles chosen to work with SEO results.
FusionOne: Web Content February 13, 2007
Posted by admin in : Marketing copywriting, Web content , add a commentCustomer: FusionOne
Project type: Web content
Project date: February 2007
Description: Technology innovator FusionOne was revamping its website and needed to clean up the copy that went with it. FusionOne’s marketing director preferred short, concise blurbs that emphasized the company’s industry position and value proposition.
Animal Nanny: Brochure October 26, 2006
Posted by admin in : Brochure , comments closedCustomer: The Animal Nanny
Project type: Brochure
Project date: October 2006
Description: The Animal Nanny is a mobile pet sitting service based out of the East Bay. They wanted a brochure that covered their services while also conveying a sense of fun and caring. The brochure was done in conjunction with Danielle Terrazas of ColorStory Studio.